Whitepaper
ivault Homepage
English
English
  • Welcome to ivault
  • About ivault
    • The world as we see it
    • Why ivault?
      • A track record of success
      • Blockchain pioneers
      • Tried and tested technology
    • ivault's history
      • Then: ivault app 1.0
      • Now: ivault app 2.0
    • Awards & Recognition
  • Market Analysis
    • Four problems
    • One solution
    • Market opportunity: shareconomy
    • Market opportunity: sustainability
    • ivault's user base
    • Why people will use ivault
      • To live an easier and more affordable life
      • To live more sustainably
      • To meet people and share experiences together
    • Example use cases
      • Alex, 20, university student
      • Madelaine, 41, software engineer
      • George, 55, carpenter
      • Jia Li, 36, DJ
  • ivault App
    • How ivault works
      • Step 1: Create account
      • Step 2: Add items
      • Step 3: Share and connect
      • Step 4: Earn and save
    • Key Features
      • 1. Fair and transparent: Peer-to-peer marketplace
        • 1.1 Low publishing costs: a shareconomy for everyone
        • 1.2 Accurate value estimates: fair pricing is built in
        • 1.3 Trust certification: know what you’re borrowing
      • 2. Neighborhood-first social features: building togetherness
      • 3. Rewarding sustainable actions: measure impact and earn points
        • 3.1 Earn reward points for using the app
        • 3.2 Track positive impact
        • 3.3 Learn and earn: gamification meets incentivization
      • 4. User control: non-custodial wallet for blockchain access
        • 4.1 Enhanced security: users control their data
        • 4.2 Enhanced privacy: users have private keys
        • 4.3 Trust and confidence: ensured through the Vault
  • ivault’s Blockchain Ecosystem
    • Why we use Blockchain
    • Architecture
    • The ivault Chain
      • Key functions
    • Public Networks
    • Token Swap
    • TEOS
  • The ivault Token
    • Earning ivault Tokens
    • Using ivault Tokens
    • Reward Points
    • Tokenomics
    • Token Sale
      • How we’ll use funds
        • ivault’s marketing approach
  • Security & Privacy
    • User Control
    • Privacy
    • KYC & AML
    • Industry Standards
  • Roadmap
  • Our Team and Advisors
    • Management Team
  • Disclaimer
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© 2023 - ivault

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  1. The ivault Token
  2. Token Sale
  3. How we’ll use funds

ivault’s marketing approach

PreviousHow we’ll use fundsNextSecurity & Privacy

Use of funds for Marketing

  1. Branding and design: creating a memorable, distinctive visual identity and brand voice.

  2. PR and event marketing: campaigns and sponsored content to generate buzz.

  3. Community-building: fostering an engaged, ‘ivault tribe’, including collaborative beta testing and development.

  4. Content marketing and social media: educational video tutorials, blogs, newsletters to raise awareness.

  5. Crypto exchanges and launchpads: promotions and incentives on popular exchanges.

  6. Influencer marketing and collaborations: joint initiatives with crypto startups, green tech firms, universities, Youtube and TikTok influencers.

  7. Geo-targeting and guerrilla marketing: hyperlocal low-cost campaigns for word-of-mouth growth.

  8. Local app marketing and growth hacking: Promoting ivault on app stores, referral programs, gamification.

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